Turning travel research into clarity
Favorhoods is an online platform that helps users find a place to stay in a particular city through neighborhood recommendations.
Instead of relying on scattered travel blogs, forums and booking websites, it provides a simplified yet structured city-based neighbourhood guide. Our focus was on building a WordPress-based structured platform that would improve destination discovery and allow comparing neighborhoods within a city easier.
Fragile information hierarchy in multilingual environment
The content structure of the previous version platform didn’t allow to properly present neighbourhood-level recommendations in a structured way within each city. It resulted in lack of a system for city-to-neighbourhood connections which caused problems with keeping the same content hierarchy when adding new destinations.
The multilingual approach also provided additional complexity to the content hierarchy, mainly due the necessity to maintain structural consistency and meaning in both languages – English and German.
Hence, the main goal of this project was to develop a new content structure that would allow presenting neighbourhood-level recommendations in a way that supported future expansion without losing quality or performance.
Structured neighborhood discovery
We restructured the platform around a city-first, neighbourhood-focused content model to improve how destinations are organized and presented. This created a clearer structure for showcasing neighbourhood recommendations within each city. Dedicated city pages were introduced to standardize neighbourhood-level content, allowing users to easily compare areas within each destination. This improved content hierarchy, navigation clarity, and destination discoverability.
The platform was restructured around a content model based on a city-first-then-neighbourhood principle. This improved hierarchy created a clearer structure for showcasing neighbourhood recommendations within each city. Dedicated city pages were developed to standardize neighbourhood-level content, enabling users to compare areas within each destination.
Finally, the platform was optimized in terms of performance and responsiveness for mobile devices in order to make browsing faster.
Simpler travel planning
The platform now provides a structured travel accommodation guide focused on neighbourhood-level decision-making process. The user is able to understand which area is better to stay in a particular city without going through different sources.
A future-ready platform
The platform is now structured in a user-friendly and future-proof way. The introduction of a new neighbourhood-based content model and usability improvement allowed to create a more efficient travel planning platform.
A WordPress-powered web foundation
The platform was built using a reliable and flexible web development stack designed to ensure performance, maintainability, and ease of future enhancements.
- CMS: Contao
- Backend: PHP
- Database: MySQL / MariaDB
- Frontend: HTML5, CSS, JavaScript
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